At Mowi, we work with the ocean to produce nutritious, delicious and supreme-quality seafood. We fulfill one fifth of global demand for farm-raised Atlantic salmon and are constantly driven by innovation and the desire to achieve the highest standards of sustainability.
At Mowi, we care for every aspect of our salmon. We are the only salmon producer with full internal control of our own genetics, feed, farming operations, harvesting, processing, logistics, sales and marketing.
Read more about our value chain here.
Mowi ASA is one of the largest seafood companies in the world, and the world’s largest producer of Atlantic salmon.
Since the Mowi adventure started in 1964 the company has grown and changed in many ways. From its humble beginnings, when a few pioneers started farming fish in their back yards, through to the present day, Mowi has become a global leader in its field. As the company has grown, both organically and as a result of mergers and acquisitions, Mowi has maintained its leading position at the forefront of the aquaculture industry.
The adventure of Mowi begins
First stocking of salmon smolt in seawater. Hydro buys 50 % of Mowi.
Mowi becomes a recognized brand.
Several M&As and Norsk Hydro takes 100 % ownership of Mowi.
The Marine Harvest group is established from three independent companies (Pan Fish, Marine Harvest, Fjord Seafood).
Mowi establishes its own feed division, strengthening a fully integrated value chain.
Morpol becomes part of Marine Harvest Group.
Marine Harvest aquires Gray Aqua Group and Northern Harvest, and establish Mowi Canada East.
Marine Harvest once again becomes Mowi.
MOWI brand launch
The Brazilian soy suppliers to the salmon industry, CJ Selecta, Caramuru and Imcopa/Cervejaria Petrópolis, will implement a 100 percent deforestation and conversion free soybean value chain with 2020 as their cut-off date. No soy grown on land deforested after this deadline will be traded. This bold and historic move sets a new benchmark for global
Mowi, The Bellona Foundation, the Norwegian Seafood Federation and several major players in the fish feed industry have joined forces to improve the climate footprint of Norwegian salmon. The initiative «Råvareløftet» seeks to accelerate the development of new raw materials for fish feed. The aim is to contribute to major cuts in greenhouse gas emissions,
Today sees the publication of Ocean Panel’s new Ocean Action Agenda which will identify how countries around the world can accelerate, scale and finance ocean action. Launched in 2018, the High Level Panel for Sustainable Ocean Economy (Ocean Panel), is a unique initiative of 14 serving world leaders building momentum towards a sustainable ocean economy,