Global Salmon Initiative
In 2013 a group representing 70% of the global farmed salmon industry announced their commitment to sustainability as a path towards significant change.
The Global Salmon Initiative (GSI) unites 15 global farmed salmon producers, including Mowi, committed to greater industry cooperation and transparency, in order to achieve significant and continuous progress in the sustainability of aquaculture. The initiative aims to make significant strides in providing a sustainable source of protein (farmed salmon) to feed a growing population.
The GSI focuses on areas where they can make ambitious, yet achievable, improvements, within a realistic timeframe improving industry performance across three pillars of sustainability:
- Reducing environmental impact
- Increasing social contribution
- Maintaining economic growth