Leading the Blue Revolution is not a responsibility to take lightly. As the world population continues to grow, so does the demand for healthy food. With our oceans unable to naturally supply today’s needs, we have in a relatively short period of time, successfully supplemented hunting with farming. With aquaculture now providing more fish and...
Mowi releases its first annual report as a refreshed entity, providing shareholders an integrated look at its full value chain. The world’s largest salmon aquaculture company announced in 2018 its company-wide change of name to Mowi, and associated MOWI brand. This change was in part a nod to salmon farming pioneers, but also the firm’s...
THE CHALLENGES Every day, we produce high-quality farm-raised salmon and value- added products. High quality is ensured through procedures, training, and the sharing of best practices across the Group. In addition, we are constantly improving our monitoring programs and quality assurance systems, and implementing technology that helps us deliver high-quality products across the world. OUR...
THE CHALLENGE Consuming farm-raised salmon is both safe and healthy. This assertion is supported by food safety authorities across the world, and proved through our comprehensive monitoring program. We know some consumers may have concerns about farm-raised salmon containing environmental contaminants, pathogen bacteria or medicine residues. Our approach at Mowi is to be transparent and...
The story of aquaculture began over two thousand years ago in China. The cultivation of carp fulfilled a basic need; that of providing a consistent supply of fish that was not seasonally dependent or subject to the vagaries and risks of wild harvest. Recent decades have seen many wild fish stocks fully exploited and global...
The year 2018 may retrospectively be seen as the year that climate change and environmentalism went from being something of a niche interest to become the centre stage focus of the mainstream. Aquaculture, and specifically salmon farming, naturally has a good story to tell but won’t rest on its laurels. Last October, when the United...
Not only does salmon taste great, it is a smart food choice for your health too. In fact, salmon is frequently referred to as something of a nutritional powerhouse, which puts our product in a category of its own. In recent times, over 30 percent of consumers have been reducing their consumption of meat, while...
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