Our corporate ethos rests ultimately on the belief that by farming the ocean we can sustainably produce healthy, nutritious and affordable food for society at large. Our stewardship of the environment is essential to reach our long-term goals and to safeguard the interests of future generations.
We pursue an integrated sustainability strategy aligned with the United Nation’s Sustainable Development Goals (SDGs). In this strategy, long-term targets have been established for all of our guiding principles.
Approximately 70% of our planet is covered by water, yet only around 2% of the world’s food supply comes from the ocean.
With wild-capture fisheries under increasing pressure, it is important that aquaculture bridges this gap, assuming an increasingly greater role in providing food security for the planet.
At Mowi, we believe that by farming the ocean, we can sustainably produce healthy, nutritious and affordable food for society at large
Mowi is at the forefront of technological advances transforming aquaculture industry practices. However, one company alone cannot solve all sustainability challenges. Mowi is engaged with multiple stakeholders to promote open and honest dialogue and ensure the constant improvement of regulations and environmentally and socially responsible practices.
National TV advertising, partnership with Kimberley Wilson and innovative new packaging – the consumer marketing campaign for the MOWI brand range is ramping up. Today sees the launch of our branded national TV advertising campaign. With spots across many satellite channels as well as ITV and Channel 4, it is anticipated that over 65% of
A significant milestone was reached in August when ballan wrasse, reared by our colleagues at our Anglesey Hatchery in Wales were successfully delivered to our seawater farms. Around 40,000 wrasse have so far been introduced to pens at Loch Duich, Invasion Bay, Camus Glas and Loch Leven with more to follow. Speaking about the development,
Staff from our Linnhe division of farms had cause for celebration in July when its farms, Gorsten, Leven and Kingairloch, reported their best ever cycle. Salmon raised in these four farms had an average harvest live weight of 6.25kg and were given a superior grading of 96%. With an average cycle length of 462 days
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