At Mowi, we work with the ocean to produce nutritious, delicious and supreme-quality seafood. We fulfill one fifth of global demand for farm-raised Atlantic salmon and are constantly driven by innovation and the desire to achieve the highest standards of sustainability.
At Mowi, we care for every aspect of our salmon. We are the only salmon producer with full internal control of our own genetics, feed, farming operations, harvesting, processing, logistics, sales and marketing.
Read more about our value chain here.
Since the Mowi adventure started in 1964 the company has grown and changed in many ways. From its humble beginnings, when a few pioneers started farming fish in their back yards, through to the present day, Mowi has become a global leader in its field. As the company has grown, both organically and as a result of mergers and acquisitions, Mowi has maintained its leading position at the forefront of the aquaculture industry.
The adventure of Mowi begins
First stocking of salmon smolt in seawater. Hydro buys 50 % of Mowi.
Mowi becomes a recognized brand.
Several M&As and Norsk Hydro takes 100 % ownership of Mowi.
The Marine Harvest group is established from three independent companies (Pan Fish, Marine Harvest, Fjord Seafood).
Mowi establishes its own feed division, strengthening a fully integrated value chain.
Morpol becomes part of Marine Harvest Group.
Marine Harvest aquires Gray Aqua Group and Northern Harvest, and establish Mowi Canada East.
Marine Harvest once again becomes Mowi.
MOWI brand launch
In a strong market, Mowi made an operational profit of 207 million euros at record-high levels in the first quarter. Mowi’s first quarter was characterised by a surge in salmon prices in all markets due to a continued increase in global demand for salmon combined with low supply. “The increase in salmon prices coming out
Work on a new state of the art facility at Hitra in Norway is about to get underway and hopes are high for the benefits it will bring. Work on the new factory will start in April and is scheduled for completion in the first half of 2024. The factory will have a production capacity
Mowi’s 2021 Annual Report has been released today. Covering a year where market conditions gradually improved with the Covid-19 pandemic on the wane in the main markets for salmon. Even as the pandemic continued to present a challenging environment, Mowi delivered all-time high volumes in both Farming and Consumer Products. CEO, Ivan Vindheim, said: “Mowi’s
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