We have a clear vision: Leading the Blue Revolution. To achieve this, we need a plan that supports our long-term positive economic and social impact. The Leading the Blue Revolution Plan is backed by specific commitments to ensure that the seafood we produce and sell around the world takes good care of fish, the planet and people.
Our business inherently depends on a healthy environment.
Having a strategy with clear commitments, KPIs and key actions will help us achieve our goals.
We need to use resources more efficiently (less input of resources for more output of product). This will result in win-wins: environmental benefits and cost savings.
In the long run, companies that focus on sustainability will also perform better from an economic standpoint.
Our external stakeholders (consumers, investors, regulators, NGOs, etc.) care about sustainability.
We want to strengthen sustainability work in areas such as climate change and plastic waste.
Employees care about working for a sustainable company. This will help us recruit and retain talent.
We need to strengthen communication about the sustainability work we have already done in recent years.