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Our sustainability programs



  • Escape incidents rarely occur during a production cycle
  • However due to unintended factors such as extreme weather events, predation or human error, fish may escape from our farming facilities
  • Mowi has set a target of zero escapes as escapees have the potential for ecological interactions and interbreeding with wild populations and represent a financial loss

Our Strategy

  • Implementation of national technical standards
  • Prevention of human errors through training and technological innovations that increase the robustness of our farming equipment
  • Work together with wild fisheries associations on genetic introgression studies to better understand current levels of hybridisation and possible impacts on recipient wild populations


  • Positive trend towards zero-escapes
  • 100% of site personnel trained on Mowi’s Farming Excellence Program – Zero escapes


  • Number of escaped fish/escape incidents
  • % of site personnel trained on escape prevention

Learn More

Annual Report